As Samsung turns 30 in India, JB Park lauds country's role as Global Innovation Hub for the company

JB Park, Samsung South West Asia President and CEO India has evolved from being a market where global technologies were introduced to a country helping imagine, engineer and develop technology for the world, Samsung South West Asia President and CEO JB Park said as Samsung marks 30 years in India. 'What inspires me most about India is that it constantly exceeds expectations,' Park said. 'Today, we don't look at India just as a market of 1.4 billion people. We see India as a place where the future of technology is being imagined, developed and led.' Samsung entered India in 1995. Over the past three decades, as India transformed into one of the world's fastest-growing digital and innovation economies, Samsung expanded its manufacturing footprint, strengthened its research and design capabilities and invested in building an innovation ecosystem in the country. 'The story of Samsung in India has never been about selling products. It has been about growing together,' Park said. 'But more importantly, we evolved from bringing technology to India to creating technology with India.' 'India challenges us to innovate differently,' Park said. 'Building products for a country of this scale and diversity means designing solutions that are intuitive, inclusive and relevant to millions of people with very different needs. Those innovations often go on to benefit consumers around the world.' As artificial intelligence transforms consumer technology, Samsung's engineers in India are also collaborating with global teams to develop next-generation AI experiences. 'AI will only be meaningful if it solves real problems for real people. And, there are few places that challenge us to do that better than India,' Park said. Samsung's investments in India have also extended beyond manufacturing and R&D to talent, skills, education and innovation. 'Technology does not create progress on its own. People do,' Park said. 'We believe human potential is the most important technology platform of all.' As Samsung marks three decades in the country, he said the company's legacy in India should ultimately be measured not only by the products, manufacturing ecosystem and research capabilities it has helped build, but by the people and ideas it has helped nurture. 'I don't believe our legacy will ultimately be defined by the devices we made,' Park said. 'I believe it will be defined by the dreams we helped unlock.' 'If Samsung can play even a small role in helping shape that generation, it would be our greatest achievement in India,' he added. 'Because the most enduring technologies are not always the ones we build. Sometimes, they are the ideas we ignite in people.' Get the latest technology news and updates. Download the TOI App.