AlDirah Winter Kicks Off with Festive Parade, Diverse Experiences in Heart of Riyadh

Riyadh, November ( وكالة الأنباء السعودية ۔ ‎‎‎ 02 نوفمبر 2026ء) The zone combines authentic local heritage with contemporary attractions, offering visitors opportunities to discover AlDirah's traditional markets and landmarks, alongside shopping, dining, interactive activities, and entertainment. The opening featured a festive parade that began at AlDirah Park, continued along Al-Atayef Street, and concluded at Al-Qaisariyah Square. Visitors gathered to enjoy the accompanying performances and celebrations, which reflected the area's distinctive atmosphere and identity. The parade marked the beginning of a 128-day program featuring a range of events that celebrate AlDirah's traditional character and highlight its cultural and historical heritage. AlDirah Winter offers a diverse program that brings historical sites, traditional markets, and public spaces to life through activities designed for visitors of all ages. Combining culture, heritage, entertainment, shopping, and dining, the program allows visitors to explore the area's landmarks, discover its distinctive features, and enjoy its atmosphere. The seventh edition of Riyadh Season continues to offer a wide range of entertainment, cultural, and sporting events, alongside concerts, performances, and public activities, providing visitors with diverse options throughout the season.