Adidas Apologizes After Shoe Promo in Israel Featuring Disabled Former Soldier Sparks Palestinian Freakout

Adidas Apologizes After Shoe Promo in Israel Featuring Disabled Former Soldier Sparks Palestinian Freakout
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After a weekend of online controversy, the Germany-based athletic shoe and apparel brand Adidas is backing away from its decision to feature Shalev Biton, a former Israeli soldier, in promotions for an 'inclusion' program that lets amputees save money by buying only one shoe.

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